Full Name
Devi Mateeva
Job Title
Business Director
Company
Starcom
Speaker Bio
Devora (Devi) is a result driven and experienced media professional with a proven track record of delivering growth and impact. She completed an MSc Strategic Marketing at Imperial College London before joining the Publicis Media Family. Over the past six years, Devi has dedicated herself to the pursuit of comms excellence and driving bravery within Starcom’s teams and clients. That has resulted in various key roles across Publicis Groupe, including scaling Publicis Media's NextTECHnow start up innovation capability – connecting adtech vendors to agency clients. Devi has brought all of her glorious passion and expertise to her current role as Business Director, overseeing key accounts such as AB InBev, AXA and E.ON. Devi is particularly interested in how craft planning, partnerships, technology, and purpose can elevate marketing strategies. She has had the opportunity to share this vision as a speaker at IAB (2018) and Adtech London (2019) events. Most recently, she has steered the charge at Starcom as a Sustainability Lead, championing carbon impact assessment, creating useful knowledge sessions and frameworks. Devi has also participated in sustainability panels and has contributed to industry reports on sustainability in advertising.
Devi Mateeva